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Brainshark Honored as Best of Elearning! Award Winner – Sweeping All Mobile Categories

Elearning! Media Group's Annual Readers' Choice Awards Recognize Brainshark's Mobile Learning Solutions, as well as iPhone/iPad and Android Apps, and the Value They Deliver to Customers

WALTHAM, Mass. and ANAHEIM, Calif. — Enterprise Learning! Conference & Expo — September 29, 2011 — Brainshark, Inc., the leader in online and mobile video presentations, today announced it has received two Best of Elearning! Awards, in recognition of superior product innovation and customer satisfaction. Hosted by Elearning! and Government Elearning! magazines, the Best of Elearning! Awards are the exclusive readers' choice awards in the eLearning market. Brainshark swept all mobile categories in this year’s program – winning "Best Mobile Learning Solution" and "Best Mobile Application."

"As more companies deploy smartphones and iPads, mobile learning solutions are becoming big priorities for our readers," said Catherine Upton, group publisher of the Elearning! Media Group. "We're pleased to honor Brainshark as a winner in the mobile categories. Readers nominated Brainshark for its ease of use and best-in-class performance across mobile devices. 

The Elearning! Media Group received 1,750 nominations for the annual awards, which were cast online by readers. Winners will be featured in the November/December issues of Elearning! and Government Elearning! magazines. In addition to winning the mobile categories, Brainshark also received awards of excellence in the "Best Presentation Tool" and "Best Video Capture, Production, Publishing Solution" categories.

Companies around the world use Brainshark to quickly create and deploy eLearning and mobile learning (mLearning) content, and track completion and results. Learners can view Brainshark video presentations, download related attachments, and optionally log in to a Brainshark-powered mobile content portal anytime, on-demand – including from smartphones and tablets. Content is automatically optimized for iOS (iPhone, iPad, iPod touch), BlackBerry, Windows Phone 7 and Android-based devices. In addition, the Brainshark App for iPhone/iPad and Android, unveiled earlier this year, provides for an even more enhanced and interactive mLearning experience, including the ability to respond to test, poll and survey questions.

"We're honored to be recognized by the Elearning! Media Group, and by the readers and customers who cast their votes," said Brainshark CEO Joe Gustafson. "As the mobile workforce continues to expand – and organizations need to reach dispersed sales teams, other employees, channel partners, customers and more – we remain committed to providing solutions that enable easy and interactive on-the-go learning."

About Brainshark, Inc.

Brainshark provides the leading cloud-based software for creating, sharing and tracking online and mobile video presentations. With Brainshark, businesspeople can easily transform static content such as PowerPoint® documents into voice-enriched video presentations that can be accessed anytime, on-demand. Customers can also obtain extensive viewing details, enabling them to measure the effectiveness of their content and follow up accordingly. Thousands of companies – including a third of the Fortune 100 – rely on Brainshark to increase the impact and reduce the cost of their sales, marketing, training and HR communications. For more information, visit www.brainshark.com

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Brainshark provides the leading cloud-based software for creating, sharing and tracking online and mobile video presentations.

With Brainshark, you can easily transform static content, such as PowerPoint® documents, into voice-enriched video presentations that can be accessed anytime, on-demand. You can also obtain extensive viewing details, enabling you to measure the effectiveness of your content so you can follow up accordingly.

Who Uses Brainshark?

Thousands of companies – including a third of the Fortune 100 – and hundreds of thousands of individuals rely on Brainshark to increase the impact and reduce the cost of their sales, marketing, training and HR communications.

• Sales and marketing professionals use Brainshark to produce engaging content to generate leads, communicate important information to prospects and customers, and gauge audience interest. • Trainers and HR professionals use Brainshark to share knowledge, deliver interactive eLearning content and measure student retention and participation. • Anyone – executives, thought leaders, entrepreneurs, product managers, sales reps, channel managers – can use Brainshark to quickly get their message in front of their most important audiences in a compelling way and to know if, when, how and where it’s being consumed.

Create

Creating Brainshark presentations is quick and simple to do. Once you’ve prepared your content – PowerPoints, documents, photos or video clips – simply log in to your Brainshark account over the web, upload the content and then optionally add audio by phone, microphone or MP3 upload. The patented system guides you through a step-by-step process, allowing you to instantly transform your content into voice-enriched video presentations.

Share

Your content is only valuable, of course, if you share it! Presentations can be shared as links in an email, posted to social media sites or embedded in blogs or websites. They can also be delivered securely via Brainshark login or from your own portal or learning management system (LMS). Because your presentations are hosted by Brainshark, they can then be accessed by your audiences anytime, on-demand from desktop or mobile devices.

Track

Once your presentations are viewed, you can track the viewing details, including who viewed, what they viewed, when they viewed and even where they viewed. You can receive email alerts with the viewing data or log in to your Brainshark account to access online dashboards and reports. Brainshark’s powerful tracking capabilities enable you to measure the effectiveness of your communications and prioritize follow-up activity with viewers.

Enrich

With Brainshark, you can update and enrich your presentations at any time – extending the value and benefits of each communication.

You can easily add to an existing presentation by uploading additional PowerPoints, documents, video clips or photos within the same presentation or by including live web pages right into a presentation. You can also enrich presentations by attaching files/documents that viewers can download, inserting interactive questions (polls, surveys or test questions), adding background music, and more.

Manage

As a Brainshark enterprise customer, you can collaborate with others on content production by copying or merging content between presentations, inviting “guests” to add their voice or slides to your presentation, or personalizing presentations by adding or substituting your own custom opening or closing slides.

Brainshark enterprise features also provide numerous security options so you can ensure your content is accessed only by your intended audience. Features like password-protection, login access requirements, IP range restrictions, expiration dates and SSL encryption are all available.

Mobile

With Brainshark, you can create and share your video presentations knowing that your audiences can not only view your presentations on a desktop or laptop computer, but also on mobile devices. With more and more people accessing web-based information from their smartphones and tablet computers, you want to ensure your message is received whenever and wherever it is most convenient. Brainshark Mobile – included with all Brainshark solutions – provides this flexibility.

Brainshark…Leading the Way

The core functionality to create, share, track, enrich and manage online and mobile video presentations is provided the Brainshark CST Platform™, the foundation for Brainshark’s products and solutions for enterprises and individuals. Learn more at www.brainshark.com.

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